The Art of the Right Product
There is no one hard-and-fast rule or formula for what makes a given product “right” for your market and your customers. It... Read More
The Sad Decline of Sears, the Original Everything Store
Sears appears to be in its death throes. The company filed for protection to reorganize under Chapter 11 of the bankruptcy laws,... Read More
It’s Because of the Weather, Our Location, The Stars and Other Excuses
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“It’s because of the weather . . . our location . . . the stars” and other excuses are heard for why... Read More
Success of Nike’s Kaepernick Ad Means Trouble for Trump and Republicans in November
Nike’s move to sign up Colin Kaepernick to represent the brand is not only entirely consistent with the brand identity and a... Read More
The Five Laws of Retail – An Overview
In this time of tremendous challenge and realignment within the retail industry, retail executives and others are searching for answers and for... Read More
Announcement: Proposal to Publish The Five Laws of Retail
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Post Hill Press has proposed to publish The Five Laws of Retail to be released in Spring of 2019. Post Hill Press... Read More
The Customer Perceives Value Differently from the Retailer
For example, a scientist might work on a theory or project for years and years, and might even be absolutely correct in... Read More
How Much Should You Charge for Your Product?
Setting the right retail price for your product is kind of a balancing act. You need to take many things into consideration.... Read More
There’s No Business Like Show Business
Early in my career, I once worked as a department manager in a suburban department store. Each and every day, we’d receive... Read More
Achieve Turn in a Retail Business
“Turn Is Magic” because it is a reflection and result of so many activities that are happening right or happening wrong. A good... Read More
